If there’s one thing Singaporeans can all agree on, it’s the love for a good bargain—especially when it comes to fresh food. And when it’s top-quality seafood at impressively discounted prices, it’s a reason to head out early with an empty trolley and a cooler bag in tow. On Wednesday, 21 May 2025, Sheng Siong will be running a one-day-only seafood promotion across all participating outlets islandwide, giving shoppers the chance to grab premium fresh seafood at wallet-friendly prices.
This is not just another mid-week sale. It’s a real opportunity for households to stock up on essential seafood ingredients, whether for the week’s meals, weekend BBQs, or simply to fill the freezer with restaurant-quality fish. For anyone looking to stretch their dollar while not compromising on freshness and quality, this is an event to plan for.
Why Is This Worth Your Time?
Let’s face it: seafood isn’t cheap. A visit to your usual supermarket or wet market can quickly rack up a hefty bill, especially when buying premium items like salmon or sea cucumber. Sheng Siong, known for delivering quality groceries at value-for-money prices, is going all out for this special one-day event.
The 21 May 2025 seafood promotion includes a wide range of fish—from local favourites like seabass and snapper to imported treasures like Norwegian salmon and Atlantic saba. With discounts across both fresh and frozen-thawed (FT) selections, there’s something here for every type of cook—whether you’re after whole fish, meat cuts, or family-sized deals.
It’s more than just a good price tag. The freshness, volume, and variety being offered can help households plan ahead for multiple meals while cutting down on grocery costs. For food lovers and home cooks alike, it’s the kind of deal that doesn’t come around often.
What’s on Offer?
Here’s a full breakdown of the mouth-watering deals waiting at Sheng Siong:
Fresh Fish (by weight):
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Fresh Whole Seabass (Large) – $10.99/kg
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Fresh Seabass Meat – $20.90/kg
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Fresh Whole Salmon (Norway) – $16.80/kg
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Fresh Salmon Meat (Norway) – $35.80/kg
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Fresh Stingray Meat – $16.99/kg
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Fresh White Snapper – $10.99/kg
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Fresh Yellowtail Fusilier – $8.50/kg
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Fresh Ribbonfish – $13.80/kg
2-for-Deals (Ideal for families or group cooking):
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FT Golden Pomfret – $5.50 for 2
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FT Atlantic Saba Mackerel (Norway) – $8.50 for 2
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Fresh Golden Pomfret – $9.90 for 2
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FT Yellow Croaker 300/400 – $7.80 for 2
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Fresh Seabass (Small) – $8.50 for 2
Specialty Item – Limited Quantities Available:
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Fresh Golden Sea Cucumber – $8.80/tray
These prices reflect serious savings compared to standard supermarket pricing. For instance, Norwegian salmon typically commands a high price in most retail stores. Here, shoppers can grab whole salmon at only $16.80/kg—a deal that’s almost unheard of in regular aisles.
Why Sheng Siong?
They’ve earned their reputation among Singaporeans for providing consistently fresh produce, meats, and seafood without sky-high prices. Many shoppers turn to Sheng Siong weekly for their grocery runs because they trust the brand’s standards when it comes to food safety and value.
The seafood sold during this event is carefully selected to meet quality checks, and the brand maintains a solid supply chain that ensures what’s in the chiller is fresh from the source. While prices may be low for this promotion, the quality is never compromised—making this one of the best chances to stock up.
Whether one is cooking as a family, batch-prepping for the week, or looking for something special for an upcoming gathering, Sheng Siong delivers on variety and convenience. It’s also one of the rare few supermarkets that actively promotes limited-time deals that match or beat wet market pricing—making it a smart choice for value-conscious households.
How to Make the Most of the Promotion?
If planning to attend the 21 May event, it pays to prepare ahead. Here are some handy tips to help shoppers make the most out of their visit:
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Arrive Early – Popular items like salmon and golden pomfret are likely to fly off the shelves quickly. Plan to get there in the morning to beat the crowd and secure the best cuts.
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Bring Your Own Cooler Bag – It’s always best to transport fresh seafood in a cooler to maintain freshness, especially if planning to make other stops.
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Check for FT Labels – ‘FT’ refers to ‘Frozen Thawed’ fish. These items are often pre-frozen imports, thawed for sale, and still offer great taste at lower prices.
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Store Properly at Home – If not cooking immediately, portion and freeze your seafood for longer storage.
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Compare Weight vs. Whole Purchase – Depending on cooking needs, buying whole fish may be more economical than filleted cuts.
Important FAQs
Is this promotion available online?
No, this is an in-store only promotion. Shoppers must visit Sheng Siong outlets to enjoy these deals.
Are all stores participating?
Yes, the promotion is valid across all participating Sheng Siong outlets in Singapore.
Is the seafood halal certified?
While fresh seafood is generally halal by nature, shoppers should consult staff on-site if official halal certification is required.
Can this be stacked with loyalty or membership discounts?
This promotion is open to all shoppers, and no loyalty programme enrolment is required unless specifically mentioned in-store.
Are there any quantity limits?
Some locations may impose limits due to high demand. It’s recommended to check with staff upon arrival.
Conclusion
Singaporeans love a good seafood feast, and what better way to serve one up than with fresh fish from a trusted local supermarket at discount prices? This 21 May 2025 one-day Sheng Siong seafood promotion is not just about savings—it’s about bringing better meals to the table without stretching the budget. Whether cooking for one or ten, this is the kind of deal that deserves a special trip to the supermarket.
Just remember—it’s while stocks last, and only for one day. So mark the calendar, prep that shopping list, and get ready to dive into seafood savings.
Promotional/Event Details:
Date: 21 May 2025
Time: All day, while stocks last
Venue: All participating Sheng Siong outlets across Singapore
Shop Location: Find Your Nearest Sheng Siong Store
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