Chinese New Year is always a time when food takes centre stage. Families gather, tables are filled with symbolic dishes, and every treat shared carries a meaning of prosperity, happiness, and togetherness. In Singapore, where festive food culture is taken seriously, brands often step up with creative offerings to mark the season. This Chinese New Year 2026, Swensen’s Singapore has once again proven why they are known for thinking beyond the ordinary, with the launch of their limited-time 1KG “Gold Bar” Ice Cream Cake.
For those who have followed Swensen’s over the years, it is no secret that they enjoy pushing boundaries when it comes to ice cream cakes. From unexpected flavours to playful concepts, the brand has consistently delivered desserts that spark conversation. This festive season is no exception. Inspired by the symbolism of gold bars as a sign of wealth and good fortune, Swensen’s has introduced the Giant Gold Bar Ice Cream Cake, a dessert designed not just to be eaten, but to be admired and shared during Chinese New Year gatherings.
At first glance, the Giant Gold Bar Ice Cream Cake already feels like a centrepiece. Weighing in at a generous 1kg and priced at $88, it is shaped to resemble a classic gold ingot, a symbol strongly associated with abundance and prosperity. It is coated in a hard caramelised sugar shell and finished with a dusting of edible golden powder, giving it a festive shine that feels fitting for reunion dinners, house visits, and celebratory feasts.
Beyond its appearance, the cake also delivers in flavour. Inside the golden exterior are two ice cream flavours that complement each other well: Sticky Chewy Chocolate and Creme Brulee. Each slice offers both flavours at once, making every bite a balanced experience rather than a choice between one or the other. The Sticky Chewy Chocolate comes with a rich and creamy chocolate base, elevated with bits of gooey caramel that add texture and depth. On the other hand, the Creme Brulee ice cream is smooth, custard-like, and gently sweet, bringing a lighter contrast that keeps the dessert from feeling too heavy.
This pairing makes the cake especially suitable for festive occasions, where desserts are often enjoyed after a hearty meal. The flavours are indulgent without being overwhelming, and the texture combination ensures that even a modest slice feels satisfying. For families with mixed preferences, this dual-flavour approach also makes the cake more crowd-friendly.
Some may find the concept familiar, and that is not by accident. Swensen’s previously introduced a gold bar-inspired dessert in 2025 called the Lucky Knock Knock Gold Bar, which featured two smaller 200g gold bar pieces made with Sticky Chewy Chocolate ice cream. That earlier version was designed to be cracked open, adding a playful element to the dessert experience. This year’s Giant Gold Bar Ice Cream Cake builds on that idea but refines it for easier sharing. Instead of cracking, the 1kg cake can be sliced neatly, making it far more practical for larger gatherings.
This detail matters, especially during Chinese New Year, when desserts are often shared among many people in one sitting. A cake that is easy to portion allows hosts to focus on enjoying the celebration rather than worrying about serving logistics. It also makes the cake suitable not just for home gatherings, but also for office celebrations or gifting to relatives and friends.
One of the reasons this cake stands out is its versatility. It works as a dessert for reunion dinners, a sweet highlight during visiting days, or even as a thoughtful festive gift. The gold bar design carries a clear message of good luck and prosperity, making it more meaningful than a standard cake. For those who enjoy bringing something unique when visiting family during Chinese New Year, this is the kind of dessert that leaves a lasting impression.
Another important point to note is that Swensen’s is a halal-certified eatery. This makes the Giant Gold Bar Ice Cream Cake accessible to a wider group of customers, which is particularly valuable in Singapore’s diverse dining landscape. When choosing a festive dessert that will be shared among friends, colleagues, or extended family, this reassurance adds peace of mind.
As with many seasonal launches, timing is key. The Giant Gold Bar Ice Cream Cake is only available for a limited time starting from 21 January 2026 onwards. Chinese New Year periods are known for high demand, and festive items often sell out faster than expected. Those planning to include this cake in their celebrations are encouraged to place orders early to avoid disappointment. Swensen’s has also advised customers to keep an eye on their Instagram page and official website for the latest updates or special announcements related to the cake.
For those who enjoy documenting festive moments or simply appreciate aesthetically pleasing food, this cake also photographs well. Its glossy golden exterior and clean slices make it a natural highlight on the table, adding to the overall festive atmosphere. While taste is always the priority, presentation plays a big role during Chinese New Year, and this is where the Giant Gold Bar Ice Cream Cake truly shines.
Ultimately, what makes this launch appealing is how it combines tradition with creativity. The symbolism of gold bars aligns perfectly with Chinese New Year values, while the ice cream cake format keeps things modern and fun. It is not just about enjoying a dessert, but about sharing a moment, creating memories, and starting the year on a sweet and prosperous note.
For anyone looking to elevate their Chinese New Year dessert table or surprise loved ones with something different, Swensen’s Giant Gold Bar Ice Cream Cake is worth considering. It captures the festive spirit, delivers on flavour, and offers a unique twist that goes beyond the usual options. With its limited-time availability, it also adds a sense of occasion, making it feel like a special treat reserved just for the season.
Website | Full list of outlets
Swensen’s is a halal-certified eatery.
Promotional/Event Details:
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Date: 21 January 2026 onwards
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Time: During Swensen’s operating hours
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Venue: All participating Swensen’s outlets in Singapore and via official ordering platforms (refer to Website | Full list of outlets)
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