Ice cream lovers, get ready for a deliciously exciting treat! Shangri-La Singapore is turning up the heat on indulgence with their latest initiative, The Sweetest Showdown, hosted at Shophouse by Shangri-La. This isn’t just about tasting ice cream — it’s about having a say in the future of their signature flavours. For anyone who enjoys discovering new tastes or simply wants to savour sweet delights, this is an event that they shouldn’t miss.
Here’s the scoop: ten brand-new ice cream flavours have just debuted, but only three will make the final cut. That’s where the fun begins. Shangri-La is giving everyone the opportunity to vote for their favourites and help determine which flavours will become the next big thing. Every vote counts, and on top of that, there’s a chance to win some fantastic ice cream prizes.
The concept is simple but engaging. First, they need participants to follow Shangri-La Singapore’s official social media account. Then, they like and share the promotional post. The final step is to comment on their favourite flavour and tag three friends. This ensures that the ice cream community grows while adding a bit of friendly competition among friends — who doesn’t love sharing their top pick in a group chat?
Now, let’s talk flavours — because this is where it really gets tempting. Participants can choose from:
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Acai Sorbet – A refreshing and antioxidant-rich option, perfect for those who prefer a lighter, fruity taste.
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Coffee Caramel Gelato – For the coffee enthusiasts, this gelato blends the rich taste of coffee with sweet caramel notes.
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Durian D24 Sorbet – A daring choice for the adventurous, this iconic Malaysian flavour offers the full durian experience in a smooth, cold sorbet.
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Earl Grey Gelato – Sophisticated and aromatic, the subtle citrus notes of bergamot in this gelato make it a refined dessert choice.
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Lemon Lime Sorbet – Tart, tangy, and refreshing, ideal for cooling down on a hot day.
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Mango Passion Sorbet – Bursting with tropical fruit flavours, this sorbet promises a sweet yet tangy treat.
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Nutella Gelato – Classic, rich, and chocolatey, this gelato is perfect for anyone craving creamy indulgence.
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Pandan Gelato – A taste of Southeast Asia, offering fragrant pandan leaves’ unique flavour for those looking for something different.
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Speculoos Gelato (Lotus Biscoff) – This gelato combines the spiced, caramelised taste of Lotus Biscoff with smooth creaminess.
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Yoghurt Gelato – Light, tangy, and refreshing, a perfect option for those who prefer something slightly less sweet.
With so many options, it’s hard not to be tempted to vote for multiple favourites. But that’s exactly the fun of it — discovering new tastes, debating with friends, and perhaps even finding a new go-to dessert.
Beyond just voting, participants also stand a chance to win delectable prizes. Shangri-La has ten sweet rewards up for grabs, including a 500g Signature Strawberry Shortcake and a cup of ice cream. Imagine having that strawberry shortcake all to themselves, or indulging in a single-serving cup of one of these new gelatos. For any dessert lover, these prizes are a dream come true.
The voting period is open until 31 October 2025 (Friday), giving participants nearly two weeks to make their choice and rally their friends. Winners and the top three flavours will be revealed on 12 November 2025 (Wednesday) via Shangri-La Singapore’s Instagram story. There’s something extra special about seeing their vote contribute to the final outcome — it’s not just about tasting ice cream; it’s about having a role in creating the next signature flavour.
So, why should they go and participate in The Sweetest Showdown? There are several reasons. First, it’s interactive. It’s not just a passive experience; participants are actively shaping Shangri-La’s ice cream menu. Secondly, it’s a community activity. Tagging friends and sharing their favourite flavours allows them to engage with their social circles over a shared passion for desserts. Thirdly, there’s the thrill of potential prizes — winning a signature strawberry shortcake or an exclusive ice cream cup is a reward that makes the experience even more enticing.
Lastly, it’s about discovery. Many of the flavours, like Durian D24 Sorbet or Pandan Gelato, may be unfamiliar to some. This is an opportunity to step outside their comfort zone, try something new, and possibly find a new favourite. Whether it’s the creamy indulgence of Nutella Gelato or the tropical zing of Mango Passion Sorbet, each flavour offers a distinct experience that’s worth exploring.
Shangri-La has always been known for luxury and quality, and this promotion is no exception. By combining their premium ice cream offerings with an engaging social experience, they’ve created a campaign that’s fun, rewarding, and perfect for dessert enthusiasts of all ages. It’s an event where taste truly matters and where participants get to influence the future of their dessert menu.
For anyone who enjoys sweet treats, discovering new flavours, or engaging in fun online competitions, this promotion is perfect. It’s a rare opportunity to not only enjoy delicious ice cream but also have a voice in deciding which flavours should make it to the final menu. With the added excitement of potential prizes, it’s hard to resist taking part.
So, ice cream fans, they should mark their calendars, follow the steps, and get ready to cast their votes. The clock is ticking until 31 October 2025, and the chance to be part of Shangri-La Singapore’s next signature flavour awaits. This is more than just a contest — it’s a celebration of creativity, taste, and the sweet joys of life.
Promotional/Event Details:
Date: 20-31 October 2025
Time: All Day (Voting open online via Instagram)
Venue: Shophouse by Shangri-La, Singapore
Source/More Info: Shangri-La Singapore Facebook
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