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18 October 2025: HOOGA Members’ Day Special Sale! Enjoy 30% OFF +...

2 September 2025 onwards: EZ-Link Minions Card Promotion at SMRT Passenger Service Centres

by JR 2/Sep/2025

EZ-Link-Minions-Card-Promotion 2 September 2025 onwards: EZ-Link Minions Card Promotion at SMRT Passenger Service Centres

Public transport in Singapore has always been more than just a way to get from point A to point B. For many, it’s part of the city’s daily rhythm, where commuters hop on trains and buses, often with an EZ-Link card in hand. Over the years, EZ-Link has introduced a variety of themed cards that reflect popular culture, from movie characters to beloved cartoons. This time, the spotlight is on the universally adored Minions.

Yes, that’s right. The new Minions-themed EZ-Link card has officially arrived, and it’s now available across SMRT Passenger Service Centres. Priced at $10 each, including a $5 stored value, it’s not just a card but a little piece of fun that brightens up daily commutes. For those who already have a collection of special EZ-Link cards, this is one you will not want to miss.

So, why should people head down to get one of these yellow-themed cards? Let’s break it down.


A Commuter Essential with a Touch of Joy

EZ-Link cards are an everyday necessity for almost everyone in Singapore. Whether it’s for hopping on the MRT, taking the bus, or even paying for certain retail and food purchases, these cards have become part of daily life. Since they are already essential, why not make them a little more enjoyable?

The Minions card doesn’t just serve its function; it adds a touch of joy every time it’s taken out of the wallet. These characters, made famous by the Despicable Me movies and their own spin-off adventures, are known for their quirky antics and bright personalities. Imagine starting a Monday morning commute with a cheerful Minion smiling back at you—it might not erase the challenges of the day, but it certainly sets a lighter tone.


Perfect for Fans and Collectors

Singaporeans have a strong collecting culture, whether it’s figurines, stamps, or themed EZ-Link cards. For those who have already picked up previous designs like Sanrio characters, Marvel superheroes, or Disney favourites, the Minions card is the next must-have addition.

The appeal is not limited to children. Adults too have a soft spot for these yellow characters, as they strike a chord with humour that transcends age. A themed card is both practical and collectable—a combination that makes it a clever purchase.


Affordably Priced with Top-Up Value

Another reason this promotion is worth the trip is the pricing. At $10 per card, with $5 stored value, the cost is reasonable. Effectively, commuters are paying $5 for the card design itself, which is in line with many other limited-edition releases. Given that EZ-Link cards are usually used for years, the cost per use becomes negligible, especially when factored into the convenience and cheer that the design brings.

When compared with merchandise from other Minions collaborations—whether it’s apparel, toys, or accessories—this is one of the most affordable ways to carry a piece of the franchise. It’s a small indulgence that doesn’t break the bank.


A Limited-Time and Progressive Release

The Minions EZ-Link card is not something that will be around forever. According to EZ-Link, it’s being made available progressively at SMRT Passenger Service Centres. That means stocks may vary across locations, and once they’re gone, they may not return.

This sense of exclusivity is what makes promotions like this especially appealing. People who miss out might have to turn to resellers or online marketplaces later, often paying inflated prices. For fans who want to secure one at the original cost, the best move is to head down early.


Why This Promotion Matters

In a city where commuting is often seen as mundane, these little touches of creativity help break the routine. They remind commuters that travel doesn’t have to be all about the rush—it can also be fun. Promotions like this one also reflect how EZ-Link understands the role pop culture plays in daily life, blending functionality with light-hearted enjoyment.

For parents, it can also be a clever way to make public transport more exciting for children. Having a Minion-themed card might encourage younger ones to take ownership of their journeys, learning how to tap in and out independently while feeling proud of their unique card.


Tips to Secure the Minions EZ-Link Card

If this promotion has caught your attention, here are a few tips to make sure you don’t miss out:

  1. Check your nearest SMRT Passenger Service Centre. Since availability is progressive, it may not be in all outlets at the same time.

  2. Go early in the release window. Limited designs often sell out faster than expected.

  3. Pick up extras if buying for friends or family. Collectors or fans may appreciate the thoughtful gesture.

  4. Keep the card in good condition. As collectables, these themed cards can sometimes become valuable later, especially if they are well maintained.


Final Thoughts

At the end of the day, the Minions EZ-Link card is more than just a ticket to board the train or bus. It’s a fun, cheerful accessory that adds brightness to the everyday commute. It’s affordable, practical, and collectable—a rare combination that makes it a fantastic bargain.

For fans of the franchise, it’s a must-have. For collectors of themed EZ-Link cards, it’s another essential addition. For parents, it’s a playful way to engage their children in using public transport. And for anyone who just wants a small daily reminder to smile, this card ticks all the boxes.

Don’t wait too long though. With its progressive release and likely limited stocks, this is one of those promotions where timing makes all the difference. Head down to an SMRT Passenger Service Centre and bring a little Minion magic into your daily routine.

For more details, you can visit the source here: EZ-Link Facebook Post.


Promotional/Event Details:

  • Date: 2 September 2025 Onward

  • Time: During operating hours of SMRT Passenger Service Centres

  • Venue: Available progressively at SMRT Passenger Service Centres

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