When it comes to premium skincare and beauty, few names command as much admiration as Lancôme. Known for combining French luxury with high-performance formulations, this iconic brand consistently delivers when it comes to helping individuals feel confident and radiant. For those in Singapore looking to upgrade their skincare or beauty arsenal, there’s excellent news.
On 18 and 19 April 2025, OG People’s Park is rolling out a highly-anticipated Lancôme Super Brand Day Promotion – a shopping event that’s a real treat for beauty enthusiasts.
At the heart of the promotion is a generous 20% off brandwide, which includes not just regular products but also featured sets and premium gift-with-purchase options. For anyone who’s been eyeing Lancôme’s signature items such as the Advanced Génifique Serum, La Vie Est Belle fragrance, or the Clarifique Dual Essence, this is the moment to make a move.
Let’s dive into why this limited-time promotion is worth the trip – or the click if you’re browsing online.
A Premium Brand at a More Accessible Price
Lancôme products are often a splurge, and for good reason – they’re the result of decades of research, innovation, and luxurious craftsmanship. But these prices can sometimes make shoppers pause. That’s exactly why this Super Brand Day stands out.
A flat 20% off on regular-priced items is not something one sees every day, especially for a brand that usually reserves discounts for specific items or sets. This storewide markdown is ideal for regular Lancôme users looking to replenish their favourites or those new to the brand who want to explore it at a more wallet-friendly rate.
And unlike many flash sales, this one also includes in-store gift-with-purchase offers worth up to $486, making the value proposition even more enticing.
A Great Time to Invest in Featured Sets
Featured sets are typically bundled value packs that provide more for less – such as a full-sized product paired with travel sizes or matching skincare steps. These sets already offer better value than buying items individually. With an extra 20% off, the pricing becomes almost too good to pass up.
From skincare regimes designed for hydration, anti-ageing, and brightening, to gift sets ideal for upcoming birthdays, anniversaries, or even Mother’s Day – the options are varied and tempting.
But it’s important to remember: stocks are limited. Once they’re gone, they’re gone. Those who want to secure their picks should make their way to OG People’s Park as early as possible on either day.
In-Store Perks: Exclusive Gifts Worth Up to $486
Here’s where things get even more exciting. For those shopping in-store, the brand is offering gifts-with-purchase based on minimum spend amounts. These exclusive gift bundles are not available online and only available at OG People’s Park during the promotion period.
While the specific tiers haven’t been publicly listed, it’s clear from the promotional value (up to $486) that shoppers will be getting a worthwhile reward. This could include travel-sized skincare, exclusive limited-edition products, or elegant cosmetic pouches – all of which elevate the shopping experience further.
However, there’s a small caveat. The gift-with-purchase offers are not valid for promotional items or sets, and minimum spend thresholds apply. Still, this shouldn’t deter shoppers, especially since the storewide discount and premium brand gifts combine to deliver excellent value.
Online Shopping Convenience Still Counts
If heading to the physical store isn’t convenient, Lancôme’s Super Brand Day can still be enjoyed from the comfort of one’s home.
The 20% discount applies online via the OG website, and also through OG’s Lazada and Shopee storefronts. One detail to note is that for online purchases, the product pages may not reflect the discount immediately – but rest assured, the 20% will be automatically applied at checkout.
That makes it seamless for customers to enjoy the same savings, without missing out due to time or travel constraints. However, it’s worth mentioning that the in-store gift sets are exclusive to the OG People’s Park outlet – so if the bonus items are a priority, visiting in person is the way to go.
Why You Shouldn’t Miss This Promotion
There are a few compelling reasons why beauty enthusiasts in Singapore should consider taking part in this short but worthwhile event:
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Rare Brandwide Discount: Lancôme does not often offer a blanket 20% off across its range. This makes it a golden opportunity to stock up on everyday staples or explore new products.
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Exceptional Value Gifts: With gift bundles valued up to $486, the in-store perks alone are enough to justify a visit, especially for those planning to spend beyond the qualifying thresholds.
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Just Two Days Only: This isn’t an ongoing promotion. The 18 and 19 April 2025 window is short, meaning any hesitation could mean missing out entirely.
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Ideal for Gifting or Personal Treats: Whether it’s for oneself or a loved one, luxury beauty at a reduced rate is always a win. With Mother’s Day just around the corner, this is also a great moment to buy a meaningful gift.
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Multiple Shopping Channels: OG is making the event as accessible as possible, offering the promotion through their flagship online store as well as major platforms like Lazada and Shopee.
Final Thoughts
In the world of skincare and beauty, deals come and go, but not all are created equal. The Lancôme Super Brand Day at OG People’s Park is among those rare events that combine prestige, value, and exclusivity. Whether one’s aim is to invest in trusted skincare, indulge in fragrance luxuries, or simply explore a new beauty regime, this promotion provides the perfect excuse.
It’s not just about discounts – it’s about enhancing the shopping experience with exclusive sets, luxurious gifts, and the joy of getting more for less.
For those in the market for some beauty indulgence, make a date with OG People’s Park this 18 and 19 April 2025 – and be prepared to walk away with more than just good deals, but glowing skin and satisfied smiles.
Promotional/Event Details:
Date: 18-19 April 2025
Time: While stocks last
Venue:
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OG People’s Park: Store Locations
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Online: OG Online Store, OG Lazada Store, OG Shopee Store
Promotion: 20% off brandwide (regular-priced items only), exclusive gift-with-purchase in-store (terms apply)

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