If you are someone who cannot resist the familiar taste of ube, there is a new reason to make a coffee run. ZUS Coffee has introduced a brand-new Ube series, bringing together creamy drinks, coffee favourites and dessert-inspired creations in one colourful new menu. Available from 17 September 2026 onwards at selected ZUS Coffee outlets, this launch gives fans a chance to kacau their usual coffee routine with something a little more playful.
Ube has long been a favourite flavour in Southeast Asia, especially among those who enjoy desserts with a rich, creamy and slightly nutty yam taste. What makes this new lineup interesting is the way ZUS Coffee combines that familiar flavour with coffee, refreshing textures and dessert-inspired recipes. So, whether the idea of an ube latte immediately catches your attention or you are curious about a Bubur Cha Cha-inspired drink, there is plenty to explore.
The new menu includes five creations: Iced Ube Latté, Iced Ube Cha Cha, Iced Ube Tiramisu Cafe Latté, Ube Chip Frappé and Ubi-Misu In A Cup. Each one takes the purple favourite in a different direction, making this more than just another seasonal drink launch.
A Creamy Iced Ube Latté
For those who prefer keeping things simple, the Iced Ube Latté is a natural place to start. This drink brings together smooth and creamy ube with the nostalgic flavour associated with yam ice cream.
It is the kind of combination that can appeal to both dedicated ube fans and people who are trying the flavour for the first time. Served chilled, the drink makes a refreshing choice for a warm Singapore afternoon, while its creamy texture gives it that comforting dessert-like quality.
If your usual coffee order has started feeling a little predictable, this could be an easy way to switch things up without moving too far away from a creamy café-style drink.
Try the Iced Ube Cha Cha
The Iced Ube Cha Cha takes inspiration from a much-loved local dessert: Bubur Cha Cha. Instead of serving the familiar flavours in a bowl, the concept has been turned into a refreshing drink.
One of the highlights is the addition of chewy mini bobas, giving the drink an extra texture as you sip. This makes it an interesting option for anyone who enjoys drinks that are not simply smooth from beginning to end.
The combination of ube, refreshing elements and chewy mini bobas makes the Iced Ube Cha Cha particularly intriguing. If you enjoy local-inspired flavours and like trying something different whenever a new drink arrives, this is one of the menu items worth checking out.
Coffee Meets Ube in the Iced Ube Tiramisu Cafe Latté
For coffee lovers, the Iced Ube Tiramisu Cafe Latté could be the standout creation from this launch. It combines creamy ube with coffee and takes inspiration from the layered flavours of tiramisu.
Rather than making ube the only star, this drink brings the flavour together with a stronger coffee kick. That makes it suitable for those who want their drink to feel indulgent but still want the bold character of coffee.
It is also a good choice if you enjoy dessert-inspired coffee creations. The idea of combining ube and tiramisu may sound unusual at first, but that is exactly what makes this new drink worth trying.
Cool Down With the Ube Chip Frappé
Singapore’s weather is another good reason to have an iced treat, and the Ube Chip Frappé is designed for exactly that sort of craving.
This chilled and creamy frappé combines ube with crunchy chocolate chips, creating a contrast between the smooth blended drink and the little bursts of chocolate texture. It is finished with a generous swirl of whipped cream, giving it an indulgent dessert-like appearance.
For people who prefer sweeter and more substantial blended drinks, the Ube Chip Frappé offers something different from a conventional iced coffee. The chocolate chips also add another layer to the creamy ube flavour, making every sip a little more interesting.
Save Room for Ubi-Misu In A Cup
Drinks are not the only attraction in this launch. ZUS Coffee has also introduced Ubi-Misu In A Cup, a local-inspired take on tiramisu that puts ube firmly into dessert territory.
The dessert features creamy cheesecake, coffee-soaked layers and a touch of purple ube sweetness, all presented conveniently in a cup. That makes it easy to enjoy as a little treat after lunch, during an afternoon break or whenever a dessert craving appears.
The combination of cheesecake, coffee and ube creates a familiar-yet-different experience. Fans of tiramisu may find the coffee-soaked layers appealing, while ube lovers get that distinctive purple sweetness running through the dessert.
Why Should You Go and Enjoy This Ube Promotion?
One of the biggest reasons to check out the new ZUS Coffee Ube series is simply the variety. Instead of introducing one ube drink and calling it a day, the menu explores the flavour through several different formats.
There is a straightforward Iced Ube Latté for those who want creamy ube. There is the Iced Ube Cha Cha for anyone attracted to local dessert inspiration and chewy textures. Coffee drinkers can go for the Iced Ube Tiramisu Cafe Latté, while frappé fans have the Ube Chip Frappé to consider. And if you would rather eat your ube than drink it, the Ubi-Misu In A Cup provides a dessert option.
It is also a chance to revisit familiar flavours in a new format. Bubur Cha Cha and tiramisu are recognisable favourites, but turning those ideas into drinks and combining them with ube gives the menu a more contemporary café twist.
Another reason not to leave the visit until too late is availability. The Ube series is offered while stocks last, meaning individual items may not remain available indefinitely. If there is a particular drink or dessert that catches your eye, checking the ZUS App and ordering sooner rather than later could save you from missing out.
The ZUS App is also the place to find more information about the new menu and place orders directly. Since the Ube series is being offered at selected outlets, checking the app before heading out is a sensible way to find a participating location.
A Fun Change From the Usual Coffee Order
For regular coffee drinkers, trying a new menu can be a nice excuse to break away from the usual order. Instead of another familiar latte or iced coffee, the Ube series introduces something with a distinctly dessert-inspired personality.
It could also make a fun option for a coffee break with friends. Different people can pick different items and compare the flavours, from the classic creamy Iced Ube Latté to the more adventurous Iced Ube Cha Cha or the coffee-forward Iced Ube Tiramisu Cafe Latté.
Whether you are already a devoted ube fan or simply curious about what happens when ube meets coffee, this new ZUS Coffee lineup gives you several ways to find out.
The ZUS Coffee Ube series launches from 17 September 2026 onwards at selected outlets. Before ordering, check the ZUS App for participating locations, menu availability and ordering details. As the items are available while stocks last, those hoping to try their preferred purple treat should plan their visit accordingly.
For anyone looking for a refreshing drink, a dessert-inspired coffee or simply a new flavour to enjoy during the week, this is a launch worth adding to the coffee break list. Sometimes, the easiest way to make an ordinary day more interesting is to order something completely different from the usual — and this time, it comes in purple.
Promotional/Event Details:
Date: 17 September 2026 onwards
Time: During participating ZUS Coffee outlet operating hours
Venue: Selected ZUS Coffee outlets in Singapore; check the ZUS App for participating locations
Promotion: ZUS Coffee Ube Series Menu Launch
Menu Highlights: Iced Ube Latté, Iced Ube Cha Cha, Iced Ube Tiramisu Cafe Latté, Ube Chip Frappé and Ubi-Misu In A Cup
How to Redeem: Check the ZUS App for menu information, participating outlets and direct ordering
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