For families seeking more than just toys and furniture, IKEA Singapore is introducing an exciting new way to engage children’s imaginations while teaching them about the wonders of the natural world. The IKEA SANDLÖPARE collection, inspired by the vast and vibrant African savannah, offers a playful yet educational experience designed to spark curiosity about nature and endangered wildlife. Launching from 16 October 2025, this collection is available at IKEA Alexandra, IKEA Tampines, and IKEA Jurong.
Developed in collaboration with the Swedish wildlife conservation centre, Nordens Ark, the SANDLÖPARE collection goes beyond traditional children’s play. Each item is carefully designed to introduce young explorers to the richness of African wildlife, highlighting species that are often overlooked or at risk of extinction. Through imaginative scenarios, children can engage with the environment, learn about ecosystems, and understand the importance of conservation—all while having fun.
According to the IKEA Play Report 2024, meaningful play is a crucial part of childhood development. It encourages creativity, strengthens problem-solving skills, and fosters empathy. By combining play with real-world learning, SANDLÖPARE not only entertains but also educates. The collection offers children the chance to step into a safari-like setting right in the comfort of their home, turning everyday playtime into an adventurous journey across the savannah.
The design of the SANDLÖPARE range features warm, earthy colours and textures reminiscent of the African landscape. Plush toys, interactive play sets, and themed accessories create a vivid environment that invites children to explore, imagine, and interact. Each piece tells a story, allowing kids to role-play as rangers, wildlife explorers, or even the animals themselves, cultivating both creativity and awareness about the natural world.
Parents will appreciate the thoughtfulness behind each design. IKEA’s collaboration with Nordens Ark ensures that every element is not only fun but also educational and responsible. For example, plush toys represent real-life species, and educational materials accompany certain playsets to teach children about their habitats, feeding habits, and conservation status. This makes the collection an excellent way for families to bond, as they discover together the importance of protecting endangered species.
Beyond the educational value, SANDLÖPARE is a celebration of family engagement. The collection encourages children and parents to participate in shared activities, whether it’s assembling a play tent that resembles a safari camp, arranging miniature wildlife figures, or creating storytelling adventures. These interactive experiences help strengthen communication, problem-solving, and imaginative skills.
One of the most exciting aspects of SANDLÖPARE is its accessibility. IKEA Singapore has made the collection available at three major stores: Alexandra, Tampines, and Jurong. This ensures that families across the city can easily experience the collection and find items that suit their living space and lifestyle. With IKEA’s signature approach to affordability and functionality, parents can create an immersive play environment without stretching their budget.
What sets SANDLÖPARE apart from typical toy lines is its focus on meaningful play with a purpose. Children are naturally curious about the world around them, and the collection nurtures that curiosity by introducing them to wildlife conservation at an early age. By interacting with the animals, learning their stories, and understanding the importance of protecting them, children develop a deeper appreciation for nature. This early exposure to environmental education can leave a lasting impression, fostering a sense of responsibility and empathy that will benefit them as they grow.
Families visiting IKEA to explore the SANDLÖPARE collection will also find inspiration for play and learning within their own homes. The collection demonstrates that meaningful play doesn’t require a lot of space or complicated setups. Even a small corner of a room can become a mini-savannah adventure, encouraging creativity, exploration, and learning in everyday life.
IKEA’s commitment to sustainability is also reflected in the collection. By incorporating environmentally friendly materials and production methods, SANDLÖPARE aligns with IKEA’s broader mission to create a better everyday life for families and the planet. Parents can feel confident that the products they bring home are safe for their children and considerate of the environment, adding an extra layer of value to the shopping experience.
The launch of SANDLÖPARE comes at a perfect time for families looking for educational and engaging play options. With school holidays and weekends approaching, this collection provides an excellent opportunity to spend quality time together while exploring the wonders of wildlife. Parents will find that the playsets encourage not just entertainment but also meaningful discussions about nature, conservation, and curiosity-driven learning.
For those planning to visit IKEA, it’s worth noting that the collection is designed to be interactive and hands-on. Children can touch, move, and engage with each element, making the experience highly immersive. This type of active play has been shown to support cognitive development, improve motor skills, and foster social interaction, particularly when siblings or friends participate in group play.
Moreover, SANDLÖPARE offers a chance for families to instil important values in children through play. By introducing endangered species and sharing their stories, children gain a sense of empathy and responsibility. They learn that their actions, even in small ways, can contribute to the larger goal of protecting the environment. This collection exemplifies how playtime can be both fun and impactful, allowing families to nurture informed and compassionate young minds.
In conclusion, IKEA Singapore’s SANDLÖPARE collection is not just another range of children’s products; it is a doorway to discovery, learning, and family bonding. From the imaginative designs inspired by the African savannah to the educational insights provided by Nordens Ark, the collection offers a holistic experience that combines play, learning, and conservation. Families are encouraged to explore, interact, and create memorable moments while fostering a lifelong appreciation for nature.
If your family is looking for a way to engage children creatively, educate them about endangered wildlife, and create meaningful play experiences at home, the SANDLÖPARE collection is an unmissable opportunity. It represents IKEA’s ongoing commitment to thoughtful, inspiring, and affordable solutions for children and families in Singapore.
Promotional/Event Details:
Date: 16 October 2025 Onward
Time: Store opening hours
Venue:
-IKEA Alexandra, 317 Alexandra Rd, Singapore 159965
-IKEA Tampines, 60 Tampines North Drive 2, Singapore 528764
-IKEA Jurong, 50 Jurong Gateway Road, #02-12/13/14 #03-15/16/17, #04-20/21/22 Jem, Singapore 608549
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