Guardian, Singapore’s favourite health and beauty retailer, is marking a remarkable milestone this August – their 53rd anniversary! To celebrate more than five decades of caring for Singaporeans’ health and beauty needs, Guardian is rolling out a series of exciting in-store promotions, free gifts, and the chance to win some incredible prizes. This is not just a typical sale – it’s a celebration that rewards loyal customers and makes every visit to Guardian even more worthwhile.
If you have been keeping an eye out for value-for-money deals on health, personal care, or beauty products, this event is tailor-made for you. Taking place on 16 and 17 August 2025 at selected Guardian stores, the anniversary celebration promises perks that go beyond standard discounts. Whether you’re a long-time Guardian shopper or a first-time visitor, there’s plenty to get excited about.
Why You Should Check It Out
First and foremost, Guardian is known for its customer-centric approach, and this anniversary celebration is a reflection of that philosophy. Beyond the usual product discounts, the store is offering free fruit juice with a minimum spend of $20 in a single receipt. It’s a simple treat, yet it transforms an ordinary shopping trip into something refreshing and enjoyable. To redeem, customers simply need to follow Guardian on Instagram (@guardiansg) and TikTok (@guardian_sg) and present the receipt in-store. Keep in mind that this offer is limited to one redemption per customer per day, so early arrival is a smart idea.
For those who enjoy a bit of excitement with their shopping, the sure-win gachapon is a standout attraction. Every in-store purchase gives customers a chance to win prizes valued up to $200. Among the rewards, there’s the grand prize of an Oral-B iO Series 3 electric toothbrush – perfect for anyone who appreciates cutting-edge personal care gadgets. Like the fruit juice promotion, participation requires following Guardian on Instagram and TikTok. This unique twist adds an element of fun and suspense, making the shopping experience memorable.
The in-store promotions go beyond freebies and prizes. Exclusive deals will be available only during the two-day celebration period. This means customers can enjoy special discounts and bundle offers on their favourite products, making it an excellent opportunity to stock up on essentials or even try new items at a lower price.
How to Make the Most of It
Timing is key for events like these. Guardian has scheduled the promotions between 1pm and 4pm on both days, so shoppers can plan their visit to avoid peak hours while still enjoying all the offers. Arriving early also increases the chances of securing the limited redemption items and participating in the gachapon draw.
Customers should also make sure they have their smartphones ready to follow Guardian on Instagram and TikTok, as this step is essential for redeeming both the free juice and the sure-win gachapon prizes. It’s a simple action that unlocks a lot of value during the anniversary celebration.
Locations to Visit
The celebration will be hosted at two key Guardian stores in Singapore:
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On 16 August 2025, the Guardian Takashimaya store (#B2-15/20) will welcome shoppers for the first day of festivities.
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On 17 August 2025, the focus shifts to Guardian Northpoint City (#B1-02/03) for the second day of the event.
Both locations are well-known and easily accessible, making them ideal for anyone looking to combine a bit of shopping with the excitement of the anniversary celebration.
Additional Tips for Shoppers
To fully enjoy the Guardian anniversary promotion, shoppers may want to:
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Check Store Availability: While the promotion is available at these specific outlets, it’s wise to call ahead or check online for stock updates, especially for limited redemption items.
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Plan Purchases: Since there’s a minimum spend requirement for some rewards, customers should plan purchases to maximise value while exploring new products.
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Share the Experience: Guardian’s presence on social media means customers can engage with other shoppers online, sharing tips or excitement about the prizes and deals. It’s a community experience as much as a shopping one.
Why This Event Stands Out
Unlike typical sales or promotions, the Guardian 53rd Anniversary Celebration combines multiple elements that make it genuinely worthwhile. Customers don’t just get discounts—they enjoy free beverages, a chance to win high-value prizes, and exclusive in-store offers. This blend of tangible rewards and fun creates a memorable shopping experience that celebrates the brand’s long-standing commitment to health and beauty.
For regular Guardian shoppers, this is an excellent way to make routine purchases more exciting. For new customers, it’s a fantastic introduction to the brand, showing how they reward loyalty and make every shopping trip enjoyable. And let’s not forget the fun of the gachapon draw – it adds a playful element that appeals to all ages, turning ordinary purchases into potential prizes.
In short, Guardian’s 53rd Anniversary Celebration is more than just a sale. It’s a thoughtfully curated event that combines value, fun, and community engagement. Whether someone is shopping for personal care essentials, beauty products, or just in the mood for a little treat, this promotion has something for everyone.
Shoppers in Singapore should mark their calendars for 16 and 17 August 2025, plan a visit to Guardian Takashimaya or Guardian Northpoint City, and take advantage of these exclusive offers while enjoying the festive atmosphere of Guardian’s milestone celebration.
Promotional/Event Details:
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16 August 2025: 1pm – 4pm, Guardian Takashimaya (#B2-15/20)
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17 August 2025: 1pm – 4pm, Guardian Northpoint City (#B1-02/03)
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Promotion Highlights:
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Free fruit juice with a minimum spend of $20 and following Guardian on Instagram and TikTok
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Sure-win gachapon prizes worth up to $200, including an Oral-B iO Series 3 electric toothbrush
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Exclusive in-store deals during the celebration period
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Terms & Conditions: Limited to one redemption per customer per day, while stocks last, product images for illustration only, T&Cs apply
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