For many shoppers in Singapore, 7-Eleven is more than just a convenience store. It is often the first stop for a quick snack, a late-night ice cream craving, or a small treat to get through a busy workday. This January, 7-Eleven Singapore has introduced a promotion that goes beyond simple convenience, blending everyday indulgence with collectable fun that appeals to both Ben & Jerry’s fans and plushie lovers alike.
Starting from 15 January 2026 onwards, customers who spend a minimum of $15 on Ben & Jerry’s Mini Cups at participating 7-Eleven outlets can receive a FREE exclusive plushie keychain. There are two different designs available, each inspired by Ben & Jerry’s iconic ice cream flavours. The promotion runs while stocks last, making it a limited-time opportunity that encourages shoppers to act quickly rather than putting it off for another day.
What makes this promotion particularly appealing is how easy it is to participate. There are no complicated mechanics, no registration forms, and no need to collect stamps over multiple visits. Customers simply need to purchase Ben & Jerry’s Mini Cups worth $15 in a single receipt at 7-Eleven. Once the minimum spend is met, the exclusive plushie keychain is theirs to take home, subject to availability at the store.
Ben & Jerry’s Mini Cups have long been a popular choice for ice cream lovers in Singapore. Their compact size makes them ideal for personal indulgence, whether it is enjoyed during a lunch break, after dinner, or as a weekend treat. With a wide variety of flavours available, shoppers can mix and match favourites such as chocolate-based classics, fruity options, or something a little more adventurous. This promotion gives customers an added reason to stock up, especially for those who already enjoy keeping a few Mini Cups in the freezer at home.
The plushie keychains are where the promotion truly stands out. Designed to reflect the playful and colourful personality of Ben & Jerry’s, these plushies are not just simple freebies. They are thoughtfully created collectables that can be attached to bags, keys, or pouches. For fans of cute accessories, these plushie keychains add a fun touch to everyday items. For collectors, the availability of two different designs adds an extra layer of excitement, as many shoppers will be tempted to collect both.
This promotion also appeals to gift buyers. Ben & Jerry’s Mini Cups are already a safe and well-loved option when picking up snacks for friends, family members, or colleagues. With the added plushie keychain, the purchase feels more special without increasing the cost significantly. It is an easy way to turn a simple ice cream run into a small but thoughtful gift.
From a value perspective, this deal makes sense. Spending $15 on Ben & Jerry’s Mini Cups is achievable, especially given the premium nature of the brand. Instead of purchasing ice cream alone, customers receive a free collectable item that would otherwise need to be bought separately. For regular Ben & Jerry’s buyers, this promotion feels like a bonus rather than an upsell.
Another reason this promotion is worth enjoying is its accessibility. With 7-Eleven outlets located across Singapore, shoppers can conveniently participate during their daily routines. Whether it is a quick stop on the way home from work, a late-night snack run, or a weekend errand, the promotion fits naturally into everyday life. There is no need to travel to a specific mall or wait for a special event day.
The limited-stock nature of the plushie keychains adds urgency, which is common in popular collectable promotions. Customers who truly want a specific design or hope to collect both are encouraged to visit earlier rather than later. Product availability may vary by store, so checking with nearby outlets can increase the chances of securing the desired plushie.
For those who enjoy themed collectables, this promotion taps into the broader appeal of branded merchandise. Ben & Jerry’s is known globally not only for ice cream but also for its fun, quirky branding. Owning an exclusive plushie inspired by their flavours feels like an extension of the brand experience. It allows fans to enjoy Ben & Jerry’s even when they are not eating ice cream.
There is also a social aspect to consider. Collectable promotions often spark conversations among friends and colleagues. Seeing someone with a Ben & Jerry’s plushie keychain attached to their bag can lead to questions about where it came from, encouraging others to check out the promotion themselves. In this way, the deal becomes part of everyday sharing and word-of-mouth discovery.
As a third-party blogger focused on helping people find worthwhile deals, this promotion stands out for its simplicity, value, and broad appeal. It does not require large spending, complicated rules, or long waiting periods. Instead, it rewards customers for purchasing something they may already enjoy, adding a fun and tangible bonus to the experience.
For ice cream lovers, plushie collectors, or anyone who enjoys small rewards with their everyday purchases, this 7-Eleven Singapore promotion is a pleasant way to sweeten the day. Whether the goal is to enjoy Ben & Jerry’s Mini Cups at home, collect both plushie designs, or simply pick up a cute keychain while running errands, this deal offers a little extra joy without much effort.
Those interested should keep in mind that the promotion is exclusive to 7-Eleven stores in Singapore and is valid from 15 January 2026 onwards, while stocks last. As with many popular collectables, early participation increases the likelihood of getting the preferred design. For more details, shoppers can refer to the official source provided by 7-Eleven Singapore.
Source details:
https://www.facebook.com/100064558549327/posts/
Promotional/Event Details:
-
Date: 15 January 2026 onwards
-
Time: While stocks last, during store operating hours
-
Venue: 7-Eleven stores across Singapore (product availability varies by store)
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Singapore. Advertise with EverydayOnSales Singapore.