If collecting cute character figures is already a favourite pastime, the latest merchandise drop from the Museum of Ice Cream Singapore is one to keep an eye on. The new Frozen Friends Blind Box Collection brings together seven colourful ice cream-inspired characters, with each box hiding a surprise figure inside.

The best part for bargain hunters is the bundle offer. While a single blind box is priced at $29.90, collectors can pick up a Bundle of 2 for $50. That works out to $25 per box, giving shoppers a saving of $9.80 compared with buying two individual boxes at the regular price.

It is a simple deal, but one that makes sense for anyone who enjoys collecting mystery toys, looking for a fun gift or simply wants a little surprise to take home after a visit to the Museum of Ice Cream.

The Museum of Ice Cream Singapore is located at 100 Loewen Road in Dempsey, and its official site currently lists operating hours of 10am to 6pm on Monday and Wednesday to Sunday, with Tuesday closed.

A blind box with a sweet surprise

The appeal of a blind box is that shoppers do not know exactly which character is waiting inside until it is opened. That little moment of anticipation is what makes collecting these figures more enjoyable than simply choosing a character from a shelf.

The Frozen Friends Collection features seven different characters, each designed around a playful dessert theme. Rather than being generic figures, every character has its own personality and favourite ice cream combination.

There is Sprinkella, the cheerful sprinkle jar who goes for vanilla ice cream topped with rainbow sprinkles. Then there is Unicone, a magical unicorn who favours strawberry ice cream with edible glitter.

For those who like something a little more adventurous, Captain Dreamsicle brings a travel-loving personality to the collection and enjoys orange sorbet with coconut flakes. Frosty Paws, meanwhile, is the ice cream-loving bear whose favourite combination includes the flavour of the day and mini marshmallows.

The tropical character in the group is Sunny Split, a happy banana who enjoys mango swirl with fresh fruit. Sweetie Swirl takes things in a classic soft-serve direction with salted caramel and whipped cream.

Finally, there is Lolli Llama, the party-loving character whose favourite treat is birthday cake topped with mini candy pieces.

With seven characters to look out for, there is plenty of reason to try more than one box.

The $50 bundle is where the deal gets interesting

For anyone who is already thinking about buying two, the bundle offers a noticeable improvement over purchasing the boxes separately.

At the regular price, two individual blind boxes would cost $59.80. The promotional bundle brings the total down to $50, meaning collectors save $9.80.

That also reduces the effective price to $25 per blind box.

Of course, buying two does not guarantee two different characters. Because the figures are packed randomly, it is entirely possible to receive duplicates. That is part of the blind box experience and something collectors should keep in mind before purchasing.

For friends, siblings or couples who enjoy collecting together, however, the bundle could be a fun option. Each person can open one box and see which Frozen Friend turns up.

Which character will be the hardest to find?

There is another reason collectors may want to keep an eye on this collection: the characters have different rarity levels.

Sweetie Swirl is the most common character in the collection, making it one of the figures collectors are more likely to encounter. At the other end of the scale is Lolli Llama, which is the rarest character in the lineup.

That rarity element adds another layer of excitement. A collector could walk away with a common favourite, a character they particularly wanted, or even get lucky with the elusive Lolli Llama.

It is worth remembering that rarity does not mean shoppers can request a specific figure. The boxes are packed randomly, so every purchase remains a surprise.

Why should shoppers go for this deal?

The obvious reason is the saving. Anyone planning to buy two boxes can pay $50 instead of $59.80, which makes the bundle considerably more attractive.

But the appeal goes beyond the price.

The Frozen Friends figures are also the sort of merchandise that can make a nice little souvenir from a trip to the Museum of Ice Cream. Instead of simply leaving with memories and photographs, visitors can bring home a physical character from the experience.

The collection could also work well as a small gift. A $25 figure may be easier to justify as a birthday present, surprise gift or casual treat than a more expensive collectible. Since the character is hidden until opening, there is also an element of anticipation that makes the gift more entertaining.

For existing collectors, the seven-character lineup gives them another reason to visit the gift shop. The rare Lolli Llama may even become the character everyone is hoping to find.

And for families, the unboxing itself can become part of the outing. Rather than treating the purchase as just another shopping transaction, the blind box can be opened together after exploring the museum.

Make it part of a Museum of Ice Cream visit

The merchandise deal is particularly appealing for anyone already planning to visit the Museum of Ice Cream Singapore.

The attraction offers a range of interactive ice cream-themed installations, play spaces and dessert experiences, while the Gift Shop provides an opportunity to browse merchandise before heading home. The official Museum of Ice Cream website lists the Singapore location at 100 Loewen Road, Dempsey, with regular operating hours generally running from 10am to 6pm on open days.

Visitors should check the latest operating information before travelling, particularly because Tuesday is currently listed as a closed day on the official site.

The museum also requires advance reservations for admission, so anyone intending to visit the attraction should arrange their tickets separately rather than assuming the merchandise promotion includes museum entry.

A fun pick for collectors and casual shoppers

Not every promotion needs to involve a huge discount to be worthwhile. Sometimes the attraction is the combination of a reasonable price, a collectible product and the fun of not knowing what will be inside.

That is exactly where the Frozen Friends Blind Box Collection fits.

At $50 for two boxes, the bundle gives collectors a better price than purchasing two individually. With seven characters available and different rarity levels, there is also enough variety to make the unboxing experience interesting.

Just remember that the figures are randomly packed, so shoppers should be comfortable with receiving duplicates and cannot request a particular character.

For fans of the Museum of Ice Cream, blind box collectors or anyone searching for a quirky little gift in Singapore, this is a sweet merchandise deal worth checking out from 14 August 2026 onwards. Stock availability can change, so collectors who have a particular character in mind may prefer to visit sooner rather than later.

Promotional/Event Details

Date: 14 August 2026 onwards
Time: 10:00am to 6:00pm on Monday and Wednesday to Sunday; Tuesday currently closed. Gift Shop availability should be checked before visiting.
Venue: Museum of Ice Cream Singapore Gift Shop, 100 Loewen Road, Dempsey, Singapore 248837.

Promotion: Frozen Friends Blind Box Collection – Bundle of 2 for $50
Regular Price: $29.90 per blind box
Bundle Price: $50 for 2 blind boxes
Collection: 7 Frozen Friends characters
Rarest Character: Lolli Llama
Most Common Character: Sweetie Swirl
Availability: Available at the Museum of Ice Cream Singapore Gift Shop and online, subject to stock availability
Important Terms: Figures are packed randomly and specific characters cannot be requested. Bundle pricing is fixed at $50.