If there’s one thing that draws Singaporeans together, it’s their shared love for fresh seafood and good bargains. On 13 May 2025, Sheng Siong Supermarket is rolling out a 1-day-only seafood promotion that’s bound to create waves—quite literally. Whether one is hosting a steamboat session, preparing for a weekend BBQ, or simply stocking up on quality seafood for the family, this is one of those rare moments where quality and value meet right at the neighbourhood supermarket.
This flash promotion, available across selected Sheng Siong outlets islandwide, isn’t just about shaving a few cents off the usual prices—it’s a full-on markdown on premium selections. From whole salmon and seabass to mackerel steaks and golden pomfrets, these are deals that seafood lovers shouldn’t miss.
Now, let’s dive into what’s on offer and why this is more than just a good deal—it’s an experience worth planning your day around.
Why People Shouldn’t Miss This Seafood Promotion
Let’s face it—fresh seafood doesn’t come cheap in Singapore. High-quality cuts like salmon fillets or threadfin meat can quickly rack up a hefty grocery bill. What Sheng Siong is doing with this 1-day seafood special is making premium seafood more accessible to everyday shoppers.
The fresh whole seabass (large), for instance, is going for just $10.99 per kg, which is a steal considering the usual market rate hovers much higher. Seabass meat, often more convenient for quick meal preparations, is priced at $20.90 per kg. These cuts are great for home-cooked dishes, whether baked, grilled or even steamed with soy sauce and ginger.
For fans of salmon—a staple for many modern healthy diets—the supermarket is offering fresh whole salmon at $16.80 per kg and salmon meat at $35.80 per kg. These are very competitive prices, especially for households that regularly purchase seafood in bulk.
Then there’s the fresh whole Spanish mackerel at $10.50 per kg, and Spanish mackerel steak at $19.90 per kg—both excellent options for curry dishes or pan-searing. Spanish mackerel is known for its rich flavour and is commonly featured in Peranakan cooking.
Another top highlight is the fresh threadfin meat at $39.90 per kg. While that might seem higher than the rest, it’s important to note that threadfin (also known locally as ‘ngor hee’) is often considered a delicacy. It’s popular in porridge for young children or the elderly due to its tender texture and nutritional profile.
But it’s not just fresh items—they’ve also included frozen seafood options, making this a well-rounded offer for all kinds of meal planners. For example, 2 pieces of frozen golden pomfret are going for just $5.50, while 2 frozen Atlantic Saba mackerel cost only $8.50. These can be grilled, fried or even baked with miso for a Japanese-inspired meal at home.
Fresh golden pomfret is also available—2 for $9.90—and the frozen yellow croaker (300/400 size) is $7.80 for 2. That’s less than $4 per fish—great value for something that could be turned into a crispy fried dish or a warm soup.
A Family Favourite That Supports Budget-Conscious Shopping
In a time where rising living costs are a reality, deals like these help stretch the dollar further. Sheng Siong has always positioned themselves as a community-oriented supermarket chain. By offering these markdowns for just one day, they’re not only attracting savvy shoppers but also easing the pressure on families looking to serve nutritious and delicious meals without breaking the bank.
What also sets this apart is the variety offered. Shoppers aren’t restricted to one or two items—they’re looking at at least ten different types of fish, in various formats, at prices that cater to every budget. Whether it’s a busy mum prepping meals for the week or a working adult picking up something for dinner after work, this is the type of promotion that provides value without compromising on quality.
A Perfect Excuse to Revisit Sheng Siong
Beyond the seafood, it’s worth taking a stroll through Sheng Siong’s aisles. They’re known for stocking a wide array of products—from fresh produce to household essentials, often at lower-than-average prices. Pair the seafood specials with a few herbs, spices, or sauces from the same store, and you’ve got the makings of a complete gourmet meal at home.
There’s also the added convenience factor—Sheng Siong stores are strategically located in heartland areas. So, there’s no need to travel across the island to catch this deal. Just pop into the nearest outlet and get shopping early, because all items are while stocks last.
And let’s not forget the satisfaction that comes from preparing a fresh seafood dish knowing that you paid a fraction of the usual cost. Whether it’s grilled salmon, steamed pomfret, mackerel curry or golden-fried croaker, there’s something heart-warming about serving restaurant-quality meals from your own kitchen, without spending restaurant-level prices.
Pro Tips for Shoppers on 13 May
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Go early: Since it’s a 1-day event and while stocks last, morning shoppers will get the best pick.
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Bring your own cooler bag: Especially useful if you’re buying fresh fish and need to transport them while maintaining quality.
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Plan your meals ahead: Know what recipes you want to try so you know which fish to go for.
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Don’t forget the essentials: Pick up aromatics like ginger, spring onion, garlic, and a bottle of soy sauce to complement the seafood.
This deal isn’t just a promotion—it’s an opportunity to enjoy more value for every dollar spent, support local supermarket initiatives, and treat loved ones to quality meals at home. For just one day, Sheng Siong is giving everyone a chance to fill their baskets with top-notch seafood at unbeatable prices.
Promotional/Event Details:
Date: 13 May 2025
Time: All day, while stocks last
Venue: Sheng Siong Supermarket outlets islandwide
Source: https://www.facebook.com/story.php?

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