The year-end period in Singapore often comes with busy schedules, festive gatherings, and the familiar search for small comforts that make long days feel a little warmer. For tea lovers, that comfort usually arrives in the form of a well-brewed cup, enjoyed during a shopping break or while catching up with friends. This holiday season, CHAGEE Singapore is giving customers even more reasons to slow down and enjoy their favourite tea moments with a festive promotion that blends rewards, vouchers, collectibles, and app-based surprises.
Running from mid-December 2025 through to early January 2026, the CHAGEE Holiday Promotion is not just a simple discount campaign. Instead, it is structured as a series of reward mechanics that encourage customers to engage with the CHAGEE app, try new features, and get more value from every visit. From lucky spins and referral rewards to limited-time points redemptions and exclusive Hello Kitty merchandise, this campaign is designed to make the festive season feel more rewarding without requiring customers to drastically change their routines.
One of the standout aspects of this promotion is how accessible it is. Everything is managed through the CHAGEE mobile app, making it easy for customers to participate whether they are new to the brand or already loyal regulars. This approach fits perfectly with how many people in Singapore already order, collect points, and track rewards on their phones. Rather than juggling physical coupons or remembering complicated rules, they simply log in, check the app, and see what is available on that day.
For new users, the Holiday Spin mechanic offers an exciting introduction to the brand. From 12 to 31 December 2025, customers who register on the CHAGEE app for the first time can take part in a festive spin feature. This spin gives eligible users a chance to unlock premium prizes that go beyond standard drink rewards. Items such as luxury accessories and lifestyle products add an element of surprise and fun, making the first CHAGEE experience feel special. It is a clever way to encourage first-time users to download the app and explore what CHAGEE has to offer while enjoying a sense of festive anticipation.
Existing customers are not left out either. Between 12 and 31 December 2025, CHAGEE’s referral programme adds extra motivation for customers to invite friends and family to join the app. Each successful referral unlocks a chance to win high-value prizes, including popular smartphones. Instead of relying on complicated referral steps, customers are rewarded simply for sharing something they already enjoy. This makes the referral process feel natural, especially during the holidays when people are already meeting up and recommending favourite food and drink spots to one another.
Perhaps one of the most value-packed moments of the entire campaign arrives on 15 December 2025. On this single day, CHAGEE app users can redeem selected rewards at 50 per cent of the usual Tea Leaves required. This includes popular items such as a free Cocoa Oolong Milk Tea and other vouchers. For regular customers who have been collecting points over time, this is an excellent opportunity to stretch their Tea Leaves further. A one-day redemption event like this encourages customers to plan ahead, check their balances, and make the most of what they have earned.
The holiday theme continues with the Holiday Exclusive Voucher Pack, available for purchase through the CHAGEE app from 19 December 2025 to 11 January 2026. This pack combines practical drink vouchers with an exclusive CHAGEE Hello Kitty Mini Charm. For fans of collectible merchandise, this adds extra appeal beyond the drinks themselves. The charm offers sentimental value and makes the voucher pack feel like a keepsake rather than just a transactional purchase. It is the kind of detail that resonates during the festive season, when thoughtful gifts and small collectibles often carry more meaning.
All aspects of the CHAGEE Holiday Promotion are designed to be straightforward. Customers simply need to log in to the app to access spins, referrals, points redemptions, and voucher purchases. Each mechanic clearly states its eligibility requirements and redemption window, reducing confusion and making it easier to participate. This clarity is especially helpful during the busy holiday period, when people appreciate promotions that are easy to understand and quick to enjoy.
The promotion runs across participating CHAGEE outlets in Singapore, ensuring that customers can enjoy rewards at locations they already frequent. Whether stopping by after work, during a shopping trip, or while meeting friends, the rewards fit naturally into everyday routines. There is no need to travel out of the way or wait for special pop-up events, which makes the campaign feel inclusive and convenient.
What truly sets this holiday promotion apart is the variety it offers. Instead of focusing on a single discount or giveaway, CHAGEE has created multiple touchpoints throughout December and early January. This means customers can engage with the campaign more than once, discovering something new each time they open the app. From lucky spins and referral prizes to reduced points redemptions and exclusive merchandise, there is a sense of progression that keeps the experience fresh.
For those who enjoy maximising value, this campaign rewards planning. By noting key dates such as the 50 per cent points redemption day and the voucher pack availability window, customers can time their visits and redemptions strategically. This makes each cup feel more satisfying, knowing it comes with added benefits.
Ultimately, the CHAGEE Holiday Promotion reflects what many customers look for during the festive season: warmth, small indulgences, and meaningful rewards. It encourages them to slow down, enjoy a comforting drink, and take part in festive interactions without pressure. Whether someone is discovering CHAGEE for the first time or returning as a loyal customer, there is something in this campaign that adds a little extra joy to the end of the year.
With the promotion running until 11 January 2026, there is still time to download the CHAGEE app, explore the different reward mechanics, and enjoy festive tea moments before the campaign wraps up. For anyone looking to make their everyday tea breaks more rewarding, this is one holiday promotion worth paying attention to.
Promotional / Event Details
Date: 12 December 2025 – 11 January 2026
Time: During participating CHAGEE outlets’ operating hours
Venue: Participating CHAGEE outlets across Singapore
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