If there’s one thing Singaporeans love, it’s a good deal – and if that deal involves both beer and a fun collectible, then it’s practically irresistible. This time, SPC Singapore and Carlsberg are teaming up to bring something exciting for beer lovers and collectors alike. From 1 August to 30 September 2025, shoppers can get their hands on a charming Carlsberg plushie simply by purchasing three cans of Carlsberg Danish Pilsner or Carlsberg Smooth Draught at participating SPC stations islandwide.
Yes, you read that right – no contest entry forms, no complicated steps, just buy your beer and walk away with a free plushie while stocks last. This is the sort of straightforward promotion that makes stopping for petrol or snacks at SPC that much more rewarding.
Why This Promotion is Worth Checking Out
There are plenty of reasons to make a trip to SPC during this promotional period, and here’s why it’s worth your time.
1. You’re Getting More for Your Money
The plushie is essentially a free bonus when you purchase your favourite beer. Considering Carlsberg is already a popular choice for its smooth taste and refreshing quality, adding a fun, limited-edition collectible to the deal makes it excellent value for money.
2. It’s a Limited-Time, Limited-Stock Offer
These kinds of giveaways tend to be snapped up quickly, especially when they involve something as recognisable as the Carlsberg brand. The plushie could become a conversation starter at home, a quirky addition to your collection, or even a gift for a fellow beer enthusiast. But because stocks are limited, it pays to grab it early before they disappear from shelves.
3. The Convenience Factor
SPC stations are scattered across Singapore, which means you won’t have to go out of your way to take advantage of this promotion. Whether you’re refuelling, grabbing a quick snack, or stocking up for the weekend, you can easily pick up three cans and redeem your plushie on the spot.
4. Perfect for Football or Home Gatherings
Carlsberg has long been associated with sports, particularly football. If you’re hosting friends for a match night or just want to enjoy a cold beer in comfort, this promotion makes it easy to stock up while also adding a bit of fun to your living room décor. The plushie could even become your good-luck charm on game days.
A Closer Look at the Beers in This Deal
To make the most of this promotion, you need to purchase either the Carlsberg Danish Pilsner or the Carlsberg Smooth Draught.
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Carlsberg Danish Pilsner – Known for its crisp, slightly hoppy flavour with a clean finish, this is a classic choice for those who enjoy a refreshing beer that isn’t too heavy. It’s perfect for Singapore’s warm weather and pairs well with a variety of snacks.
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Carlsberg Smooth Draught – A more refined, easy-drinking beer with a smoother mouthfeel compared to the pilsner. It’s brewed for a less bitter taste, making it ideal for those who prefer something milder but still flavourful.
By offering both varieties in the promotion, SPC and Carlsberg are catering to different taste preferences, so everyone gets to enjoy their favourite.
How to Redeem the Plushie
One of the best things about this promotion is its simplicity. There’s no need to register online or send in receipts. The redemption process is straightforward:
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Visit any participating SPC station.
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Purchase any three cans of Carlsberg Danish Pilsner or Carlsberg Smooth Draught.
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Collect your plushie immediately at the cashier – no waiting, no fuss.
It’s worth noting that the plushies are available while stocks last, so if you want to be certain of getting one, make your purchase earlier in the promotion period.
Why It’s More Than Just a Freebie
Some might see this as just another retail giveaway, but it’s actually a clever way to make everyday purchases more enjoyable. Think about it: most people who drink Carlsberg will buy it anyway, and SPC is simply making the decision easier by adding an extra perk.
For collectors, this could become a special keepsake. Carlsberg-branded merchandise isn’t something you see every day in Singapore, especially not for free with a purchase. For casual fans, it’s a nice little reward that adds a touch of novelty to a regular shopping trip.
And let’s not forget, promotions like this help build positive brand associations. People remember the times they got “something extra” and often return to the same retailer for future purchases.
Planning Your Visit
If you’re already heading to SPC for petrol, this is a great opportunity to make your visit more worthwhile. But even if you’re not due for a refill, you might want to make a special trip – especially if you’re picking up drinks for a barbecue, party, or football screening.
A small tip: If you’re buying more than three cans, you could redeem more than one plushie by making separate qualifying purchases (depending on the outlet’s policy and stock availability). That way, you can keep one for yourself and gift another to a friend.
The Bottom Line
From 1 August to 30 September 2025, SPC Singapore is offering something simple yet irresistible: buy any three cans of Carlsberg Danish Pilsner or Carlsberg Smooth Draught, and walk away with a free Carlsberg plushie. It’s easy, it’s convenient, and it’s perfect for anyone who enjoys a cold beer and a little bonus treat.
Whether you’re a Carlsberg fan, a collector of quirky memorabilia, or just someone who loves making their dollar stretch further, this is a promotion you shouldn’t miss. The combination of a popular beer brand, an exclusive freebie, and the convenience of SPC stations makes this a deal that ticks all the boxes.
If past promotions are anything to go by, these plushies won’t last long. So, plan your visit, stock up on your favourite Carlsberg, and claim your plushie before they’re all gone.
More details are available on the official SPC Singapore Facebook page here: SPC Singapore Facebook Post.
Promotional/Event Details:
Date: 1 August–30 September 2025
Time: All day, while stocks last
Venue: Participating SPC stations islandwide
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