If there’s one thing that has continued to charm both the young and the young-at-heart, it’s LEGO. But when LEGO combines its imaginative building sets with one of the most iconic anime franchises of all time—ONE PIECE—the result is something truly irresistible. From 1 August to 11 September 2025, The Brick Shop, an official LEGO Certified Store in Singapore, is launching an exciting promotional campaign that any LEGO or anime enthusiast will not want to miss.
During this promotional period, shoppers who spend a minimum of $100 on any LEGO ONE PIECE set will be rewarded with an exclusive Limited Edition JUMP Characters Poster. Yes, that’s right—your love for building and adventure could land you an anime collectible that’s hard to find elsewhere.
So why should shoppers make time for this deal? Here’s everything you need to know, plus why this is more than just a purchase—it’s an experience worth having.
A Collaboration Between Worlds: LEGO and ONE PIECE
This isn’t just another licensed set. ONE PIECE is one of the most beloved manga and anime series of all time, with a fan base that spans decades and continents. By introducing LEGO ONE PIECE sets, LEGO has created a thrilling platform where the detailed storytelling of the Straw Hat Pirates meets the limitless creativity of brick-building.
For long-time fans of the anime, this collaboration offers a way to relive their favourite scenes, characters, and moments—brick by brick. And for LEGO fans who might be newer to the ONE PIECE universe, it’s an exciting gateway into the adventures of Luffy and his crew.
From iconic ships like the Going Merry and Thousand Sunny to mini-figures of beloved characters such as Luffy, Zoro, Nami, Sanji, and Chopper—these sets are not just about construction, they are about storytelling.
What Makes This Promotion Special?
While many toy promotions offer generic gifts, this campaign stands out because of the Limited Edition JUMP Characters Poster. This isn’t a poster one can just pick up at any store or print at home. It’s an official, high-quality print that features iconic characters from the JUMP magazine lineup. It adds that extra flair to any fan’s collection, whether displayed in a room, framed on a wall, or kept as a treasured collectible.
The exclusivity of this poster makes it an especially meaningful bonus for collectors. These types of limited-edition items tend to increase in value over time—both sentimentally and, in some cases, monetarily.
And let’s not forget—this promotion is only available while stocks last. Once these posters are gone, they’re likely not coming back.
Why This Deal Is Worth the Trip
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A Unique Gift with Purchase:
Shoppers are not just getting their hands on beautifully designed LEGO ONE PIECE sets—they’re also taking home a rare piece of ONE PIECE memorabilia that cannot be purchased separately. -
Perfect for Gift-Giving:
Whether for a birthday, special occasion, or early festive shopping, this is an ideal time to grab a set. The added poster sweetens the deal and turns the gift into something even more memorable. -
A Treat for Collectors:
For those who collect LEGO sets or anime merchandise, this is a golden opportunity. LEGO collaborations like this don’t happen every day, and getting an exclusive poster adds a touch of rarity to your collection. -
Available Online Too:
For those who prefer to shop from the comfort of their home, The Brick Shop offers online shopping options. That means fans from across Singapore can still take part in this promotion without having to travel far.Shop Online: https://thebrickshop.com.sg/products?theme=LEGO®%20ONE%20PIECE
Tips to Make the Most Out of This Promotion
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Check Stock Early:
Since the poster is only available while supplies last, it’s wise to make purchases early in the promotion period to avoid missing out. -
Build Your LEGO Wishlist:
Before diving in, it’s worth browsing through the available ONE PIECE sets online. Some may want to aim for sets with iconic ships, while others may focus on sets featuring their favourite characters. -
Consider Group Buying:
Planning to split purchases with friends or fellow fans? Pooling funds to reach the $100 minimum can help secure the poster and allow everyone to get a piece of the treasure. -
Double Up on Deals:
Shoppers should also keep an eye on The Brick Shop’s site for any bundle promotions or member rewards that may stack on top of this campaign. Occasionally, LEGO Certified Stores run additional offers that can increase savings or offer bonus gifts.
A Deal for Fans, Families, and First-Timers
Whether someone is a lifelong anime fan, a parent looking to engage their children in something creative, or simply someone who enjoys building intricate models, this is a rewarding opportunity. The promotional campaign is designed to bring joy, nostalgia, and creativity together in one satisfying purchase.
Families can even make a fun weekend out of it—building the sets together, bonding over characters, and then framing and hanging the exclusive poster as a keepsake. It’s more than just a transaction—it’s about creating memories tied to favourite characters and shared time.
The Brick Shop: A Trusted LEGO Destination in Singapore
For those unfamiliar with The Brick Shop, they are a LEGO Certified Store in Singapore that carries authentic and the latest LEGO sets. Their selections are always up to date, and their promotions are trustworthy and officially sanctioned. Shoppers can count on quality service, genuine products, and timely deliveries for online orders.
Given the popularity of both LEGO and ONE PIECE in Singapore, this campaign is expected to draw attention from casual shoppers and hardcore fans alike. This is not just a chance to build with bricks, but to build part of an adventure that has inspired millions.
Don’t Miss the Ship
The Straw Hat Pirates are setting sail, and they’re inviting LEGO fans to come aboard. With the purchase of any LEGO ONE PIECE set totalling $100 or more, shoppers will secure their ticket to an exciting collectible that’s as rare as it is nostalgic.
From now till 11 September 2025, it’s time to gather the crew, choose your set, and make that purchase before the tide turns and the offer vanishes. Ready to build your way into the Grand Line?
Promotional/Event Details:
Date: 1 August–11 September 2025
Time: All day (While stocks last)
Venue:
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The Brick Shop LEGO Certified Stores (across Singapore)
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Online: https://thebrickshop.com.sg/products?theme=LEGO®%20ONE%20PIECE
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