If you are a coffee lover in Singapore, this September brings something worth perking up for. The Coffee Bean & Tea Leaf, one of the most recognised coffee and tea retailers globally, has teamed up with SAFRA to bring an exclusive treat for members. Imagine getting up to 60% off your favourite regular-sized beverage—it’s the kind of deal that makes that morning latte, mid-day iced tea, or evening mocha feel even more satisfying.
For those unfamiliar, The Coffee Bean & Tea Leaf has been a familiar name in Singapore since 1996. With more than 70 outlets across the island, it has become a go-to spot for those who love finely crafted coffee and tea. Better yet, 30 of these outlets are open round the clock, making it incredibly convenient for night owls, shift workers, or anyone craving a caffeine fix at odd hours. Add the halal certification into the mix, and it becomes a truly inclusive place where everyone can enjoy their beverages and baked treats without worry.
Now, let’s dive into why this SAFRA app promotion deserves a spot on your must-try list this month.
A Rewarding Start for New CoffeeBean SG Rewards Members
If you are not yet a member of the CoffeeBean SG Rewards App, September is the perfect time to join. New members who sign up between 1 to 30 September 2025 can snag a 60% discount on a regular-sized drink e-voucher. This bonus voucher is stacked on top of the regular welcome pack vouchers, making it an even more enticing deal.
The catch? This offer is capped at 10,000 redemptions, so it really is a first-come, first-served opportunity. The voucher is valid for two weeks from the date of issue, which is quite generous considering how easy it is to pop into a Coffee Bean & Tea Leaf outlet.
What makes this appealing is the flexibility—you can use it on any regular-sized drink, whether you prefer something classic like their cappuccino or fancy a seasonal special. For anyone who enjoys experimenting with their menu, it’s a nice way to treat yourself at a fraction of the price.
A Sweet Deal for Existing Members
Existing members aren’t left out either. If you’ve already joined the CoffeeBean SG Rewards App before 1 September 2025, you can still enjoy 30% off a regular-sized drink e-voucher. Like the new member perk, this too is limited to 10,000 redemptions and valid till 30 September 2025.
This is an excellent reminder for current users to make full use of the app. If you’ve been collecting rewards or occasionally forgetting to redeem them, now is a great time to log back in, grab this limited-time offer, and make your coffee runs more wallet-friendly.
How to Redeem
The process is straightforward, though it does involve using both the SAFRA app and the CoffeeBean SG Rewards App. Here’s a quick breakdown:
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On the SAFRA App:
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Log in and head to the eVouchers section.
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Select your voucher in the Wallet tab and scroll to the bottom to redeem.
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Enter the code ‘SAFRACBTL’ and submit.
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You’ll find your unique voucher code under the ‘History’ tab.
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On the CoffeeBean SG Rewards App:
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Go to ‘Rewards’ and key in your code under ‘Redeem Promo Code’.
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Tap on ‘Redeem Gift Code’ and once successful, your voucher appears in the Rewards section.
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It may sound like a couple of extra steps, but considering the savings, it is definitely worth the effort.
Why This Deal is Worth Your Time
Let’s be honest, coffee culture in Singapore is vibrant, but it can also be costly. A regular-sized specialty drink at Coffee Bean & Tea Leaf usually ranges between $6 and $8. A 60% discount slashes that down to under $3, which is a bargain for premium coffee or tea brewed from globally sourced beans and leaves. Even the 30% discount for existing members gives substantial savings over multiple visits.
Beyond the money saved, this promotion is also about convenience and exclusivity. SAFRA members often get access to deals that are not available to the general public, and this one is no different. It rewards loyalty and encourages people to try out new drinks or simply enjoy their favourites more frequently without feeling guilty about the spend.
For new app users, the 60% voucher sweetens the onboarding process, making it more appealing to stick with the app in the long run. For existing members, the 30% voucher is a gentle nudge to stay engaged and continue making use of the rewards system.
Things to Keep in Mind
There are some important details worth noting before you get too excited:
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Redemptions are limited, so it is better not to delay.
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Vouchers are only valid for regular-sized drinks and not for larger servings.
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Certain outlets such as Changi Airport, Jewel, Marina Bay Sands (Beanstro), and Sentosa Palawan Beach are excluded.
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Payment must be made using stored value on the e-Card.
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The vouchers cannot be stacked with other promotions or discounts.
Another practical tip: switch off WiFi on your phone before redeeming, as local WiFi at outlets may interfere with the process. Instead, ensure your mobile data is switched on for a smoother redemption.
Where to Enjoy Your Discounted Coffee
With over 70 outlets scattered across Singapore, including 30 that run 24 hours, you won’t struggle to find a Coffee Bean & Tea Leaf to redeem your voucher. Whether you’re heading to one near your office for a quick caffeine boost, meeting friends in the evening, or even studying late at night, this deal gives you the freedom to enjoy your drink without straining your budget.
You can easily find a store location near you via their store locator: https://www.coffeebean.com.sg/amlocator.
Final Thoughts
This SAFRA-exclusive promotion is not just another discount; it is an invitation to rediscover your love for coffee and tea. With up to 60% off, it’s one of the best-value promotions currently running in the café scene. Whether you’re a new member looking for a warm welcome or a loyal fan of Coffee Bean & Tea Leaf, September is your chance to enjoy premium drinks at prices that are hard to beat.
If you’re someone who thrives on good deals, this is the perfect excuse to treat yourself without guilt. It also makes for a fun way to catch up with friends—why not meet over a latte or two while the discounts are still on?
For more details about The Coffee Bean & Tea Leaf, visit https://www.coffeebean.com.sg.
Promotional/Event Details:
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Date: 1-30 September 2025
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Time: All day (24 hours available at selected outlets)
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Venue: All The Coffee Bean & Tea Leaf outlets in Singapore (except Changi Airport, Jewel, Marina Bay Sands Beanstro, and Sentosa Palawan Beach)
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