Singapore is celebrating a remarkable milestone this August – its 60th year of independence. In conjunction with this historic occasion, Bank of China Singapore Branch is rolling out a series of exclusive events, promotions, and celebrations throughout the entire month. Aptly titled the SG60 National Day Celebration Series, this campaign is more than just a commemoration; it’s a curated experience blending art, music, culture, and financial perks.
Whether people are customers of the bank or just curious passersby, this celebration invites everyone to experience something unique. From pop-up musical events to artistic showcases, there’s no better time to pay a visit to Bank of China Singapore’s branches and participate in their calendar of meaningful and enjoyable activities.
Why Should People Make Time for This?
Bank of China Singapore isn’t simply hosting a standard promotion. This is an immersive series of experiences that combine both cultural pride and customer appreciation. While most banks offer promotions on paper, this event calendar adds heart and personality into the mix.
Here’s why this SG60 Celebration is well worth the attention:
1. Exclusive Financial Offers Tailored to This Moment
Starting 1 August, all Bank of China Singapore branches will unveil a selection of August Special Offers. These include limited-time promotions on personal banking services, fixed deposit products, and credit card perks. For those who have been meaning to look into better savings plans, explore credit card privileges, or simply want more value from their banking experience, this is a golden opportunity.
And unlike most promotions where everything is digital and impersonal, these offers are best discovered in person – encouraging genuine interaction between the bank and its clients.
2. A Musical Pop-Up Event with Iconic Mascots
If there’s a perfect day to swing by the Main Branch Lobby, it’s definitely 8 August 2025. From 12pm to 2pm, expect a lively National Day-themed performance, complete with a pop-up choir and the appearance of Bank of China’s crowd favourites: “Richy” the Giant Panda and “Merlio” the Merlion from Sinnkawa.
These adorable mascots aren’t just for show – they’re here to amplify the festive mood. Bring along family members, especially little ones, for memorable photo opportunities and a dose of fun right before the National Day itself. Events like these humanise the banking experience and make it accessible, joyful, and inclusive.
3. Art and Elegance for Elite Clients
On 16 August 2025, selected Wealth Management and Private Banking clients will receive invitations to a refined Art Jam session, held in collaboration with China Taiping Insurance. This elegant affair offers participants a calm space to unwind and tap into their creative sides. By marrying the world of finance with the world of visual expression, Bank of China is elevating the relationship it shares with its premium clientele.
Although this event is by invitation only, it signals how much value the bank places on thoughtful customer engagement – it’s more than transactional, it’s experiential.
4. A Grand Opening of Artistic Reflection
Fast forward to 18 August, and the Main Branch Lobby will once again transform – this time into an artistic narrative. The “Experience Lion City – Through the Eyes of BOCSG” Art Exhibition officially opens its doors. This curated exhibition pays homage to both Singapore’s journey over the decades and the evolution of Bank of China’s presence on the island.
Expect guest speakers, curated stories, and perhaps a few surprises during the opening. It’s a heartwarming blend of art, culture, and corporate storytelling.
5. Private Viewing for Invited Guests
From 19–20 August, those fortunate enough to receive a personal invite can enjoy the exhibition in a more intimate setting. This private access provides the opportunity to delve deeper into each artwork, away from the bustle of public viewings. It’s a testament to the bank’s commitment to offering premium experiences that are thoughtful and meaningful.
6. Public Access with Gifts and Instagram Moments
And for the general public? The exhibition remains open from 21–30 August, and slots can be secured via QR code from 1 August onward. The open viewing period offers an artistic way for everyone – from art lovers to casual visitors – to explore Singapore’s cultural reflections.
Better yet, there are gifts for visitors who check in at the gallery, and several “Instagram-worthy” moments waiting to be captured. It’s an enriching way to spend a weekend afternoon, whether solo or with loved ones.
What Sets This Celebration Apart?
Unlike typical National Day sales or quick promotions that offer discounts for the sake of it, Bank of China Singapore’s SG60 initiative is well-rounded and thoughtfully curated. It embraces both tradition and innovation – respecting history while engaging new generations through interactive elements and community-driven programming.
This celebration doesn’t just reward banking activity; it rewards engagement, curiosity, and cultural appreciation. It’s one of those few campaigns that goes beyond mere marketing and truly feels like a heartfelt celebration of Singapore’s six-decade journey.
Moreover, the variety of programmes means there’s something for everyone – from serious savers and financial clients to art enthusiasts and families just looking for a cheerful afternoon out.
So whether one’s goal is to explore better banking benefits or just soak up the National Day spirit in a less conventional setting, Bank of China’s SG60 National Day Celebration Series should absolutely be on the calendar this August.
More details and latest updates are available directly on Bank of China Singapore’s Facebook page.
Promotional/Event Details:
-
Date: 1–30 August 2025
Event: BOC August Special Offers
Time: During operating hours
Venue: All Bank of China Singapore Branches -
Date: 8 August 2025
Event: Sing for SG60 Pop-Up Choir & Mascot Appearance
Time: 12pm–2pm
Venue: Main Branch Lobby -
Date: 16 August 2025
Event: Art Meets Wealth – Private Art Jam
Time: By invitation only
Venue: Private Venue -
Date: 18 August 2025
Event: Art Exhibition Opening – “Experience Lion City – Through the Eyes of BOCSG”
Time: Opening event schedule
Venue: Main Branch Lobby -
Date: 19–20 August 2025
Event: Exclusive Viewing Days (By Invitation)
Time: Private booking hours
Venue: Main Branch Lobby -
Date: 21–30 August 2025
Event: Public Viewing of “Experience Lion City – Through the Eyes of BOCSG”
Time: Via booked slots
Venue: Main Branch Lobby
Booking: Opens 1 August 2025 via QR code
EverydayOnSales help brands connect with our community, the largest warehouse sales consumers database in Singapore. Advertise with EverydayOnSales Singapore.